In a thrilling announcement that shook the world of collectibles and sports enthusiasts, McFarlane Toys and the Ultimate Fighting Championship (UFC) have forged a new alliance to bring fans the ultimate collectible experience. Dated May 15, 2024, the collaboration between McFarlane Toys, a prominent name in the collectibles industry, and UFC, the premier mixed martial arts organization, promises to deliver detailed figures showcasing the iconic athletes and memorable moments within the UFC octagon.
The licensing agreement, facilitated by UFC’s partner IMG, aims to introduce a series of meticulously crafted 6-inch figures that encapsulate the essence of UFC’s legendary roster. Fans can look forward to owning these intricately designed figures in physical form for traditional collectors or as digital versions for the tech-savvy enthusiasts who prefer virtual collectibles.
Todd McFarlane, the visionary Founder and CEO of McFarlane Toys, couldn’t contain his enthusiasm about the newly formed partnership. “UFC has emerged as a powerhouse brand in the sports industry, captivating millions of fans worldwide with its electrifying events,” McFarlane exclaimed. “Crafting authentic and detailed figures that embody the energy and intensity of UFC fights presents an exciting new chapter for us, and I can’t wait to see fans getting their hands on these figures.”
Tracey Bleczinski, the esteemed Senior Vice President of Global Consumer Products at UFC, echoed McFarlane’s sentiments by emphasizing the deep-rooted connection UFC fans share with the sport and their unwavering appetite for authentic merchandise. “Teaming up with McFarlane Toys, renowned for their expertise in creating intricate collectible figures, is a perfect synergy for us. We’re thrilled to breathe life into our athletes in a way that resonates with our loyal fan base,” Bleczinski reiterated.
Anticipated for release in the fall of 2024, the new line of UFC collectible figures is expected to be available both online and at selected retail outlets worldwide. Fans will also have the opportunity to access digital products through a dedicated platform at mcfarlanetoys.digital, ensuring a seamless transition between physical collectibles and digital assets.
This groundbreaking collaboration between McFarlane Toys and UFC heralds a new era for UFC devotees, providing them with an innovative avenue to engage with their favorite athletes and relive the thrill of the octagon through premium, collectible figures. Stay tuned for the release of these detailed and authentic UFC collectibles, set to captivate fans and collectors alike with their unparalleled craftsmanship and attention to detail.
